Relationship marketing is a sales strategy which focuses on how to build relationships with prospects, thus converting them into customers. This ongoing relationship, which differentiates you from your competitors, ensures that they will buy from you over and over again. Learn what steps to follow in building meaningful relationships with your customers…
At the center of Relationship Marketing are four very important elements:
- You need to be trustworthy
- You need to be unique
- You have to be able to deliver what is expected from you
- You need to have the ability to “connect” with people
In the new paperback publication “Successful Selling Unlocked – Relationship Marketing” you will be taken by the hand and led through the process from start to finish.
Part One summarises the basic steps of the selling process. Some of you might already know this, but going back to basics and building from there is always a good idea. Just look at sports… the teams who do the basics right are the ones who end up winners, and the same is true in selling.
For those of you who are new to selling, this section will provide you with the foundation on which you can start building.
In Part Two we delve deeper and find out what has changed in the sales process and why these changes have taken place. This knowledge will allow you to better understand your clients and teach you how to adapt and respond to these changes effectively.
We look more closely at the customer of today. There is nothing more valuable than knowing exactly what it is your customer expects. With this knowledge you will know how to get the trust of your customers and keep it.
You are taken by the hand and taught how to develop a winning strategy in the form of a practical Relationship Marketing plan for your business or product/service. Then learn how to put this plan into action all the way through to a successful result.
In Part Three you will discover the ‘soft skills’ that are designed to help you develop the art of ‘connecting’ with other people. You will learn the importance of personal development and how to keep a positive attitude no matter what.
Your personal development and attitude are the two factors that will set you apart and help you reach the heights you never thought possible.
Throughout the book, real life examples and experiences are used to help you to make practical applications of the principles and strategy discussed. The use of many illustrations (examples, stories, exemplifications) contributes to an appealing and enjoyable learning process.
The book clears up the misconception that successful selling is limited to an elite few. It is within the reach of anyone who has the ability to be a friend, which includes virtually everyone. Furthermore, it reveals that selling is fun and exciting!
“Contact Eberhard TODAY for your FREE 30-minute Zoom CONSULTATION to learn more about how to unlock your potential and accelerate the results you want in your life.”